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Soccer gets grip on Seattle-area family

07/10/2017, 3:00am CDT
By Loren Nelson

Webmaster of the Week: July 10-16

Name: Beth Jung

Site: Mt. Rainier Futbol Club

Position: Director of Marketing/Webmaster

Use of platform: League, Registration, Sitebuilder

Background: Jung dabbled in soccer as a kid growing up in Wisconsin, then focused mostly on golf as she attended Brookfield High School in the western suburbs of Milwaukee. A University of Wisconsin-Eau Claire graduate, Jung headed to the Pacific Northwest when her husband landed a new job in the Seattle area. Soccer became a focal point in Jung’s life when the oldest of her three children (ages 11, 14 and 17) started playing 12 years ago. Eventually, all three of her kids joined the club, and four years ago Jung did the same. She volunteered to work for the club in an administrative role, and she’s been the Director of Marketing ever since.

What she does: Jung’s role has been ever-evolving over the years, and as part of her marketing position she’s been in charge of communications and the club’s website. Mt. Rainier Futbol Club recently merged with the Sumner Soccer Club, and this year the club expanded from 15 to 22 premier teams. In all, there are about 1,000 kids in the club. Jung’s biggest focus has been to move the Mt. Rainier’s registration and website onto a single platform. “When I started we were basically paying for two full services,” she said. “We felt the benefit of having the website and the registration together was something we really wanted.” A video introducing Luke Howells, the club’s new director of coaching, was so well received it has led to a series of popular player profile videos. “As a club we emphasize that we are family friendly, that what we do is more than soccer,” Jung said. “We thought it would be really cool to feature our players.” Jung also has put a lot of time and effort into featuring the club’s coaches, each of whom has a page that includes a photo, bio and contact information. Jung said the MRFC Home Game and Training Fields page has also been popular with parents, who can browse maps to the 12 fields used by the club.

Making her mark: In the site’s Pride section, Jung created team achievements pages for each year from 2017 to 2007. Each page has a table that lists teams and their tournament finishes. There is also a photo gallery loaded on the 2017 page.

Fun fact: In 2015 the club's Girls ’97 team produced five captains for four local high school teams.

 
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    Loren Nelson

    About the Author

    Loren Nelson is the Community Manager at SportsEngine. He is also the National Media Editor and has served in a variety of other customer facing and media roles since 2009.

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    Tag(s): Webmaster of the Week